About Pasta é Basta
Pasta é Basta is known for their singing service, with a location located the heart of Amsterdam. This year they are celebrating their 25th anniversary with the best artists in the Netherlands! Each event will feature a well-known Dutch artist or top Dutch chef who, together with our singing service, will make it a complete party! The question for The Fully Bookers; Can you ensure fully booked events?
The approach
The Fully Bookers built multiple campaigns promoting the events, each with different specific audiences. After each campaign, we took the learnings from the campaign. As a result, the cost per booking dropped and we got the most out of every euro. One of the learnings was that caroussels worked well with the target groups. This way, we were able to use the budget more efficiently. This also resulted in ads that got a lot of interaction.
The result
In 2 months, The Fully Bookers achieved 600 extra covers, selling out almost every event. Not only the number of reservations, but also brand awareness grew. Is your restaurant also fully booked? Take contact on with our team!