About the client
Barbarossa is a beach club on Scheveningen's Zwarte Pad, opened in 2013. The beach club has stunning sea views and with its elegant style, it is a hugely attractive beach club. The beach club has been a client of The Fully Bookers for years. Both social media ads, google ads and SEO (search engine optimisation) are carried out by The Fully Bookers. This success story explains the client's SEO success.
Plan of action
Beachclub Barbarossa wanted to score on high-volume keywords such as beach club Scheveningen (3600 times per month) and restaurant Scheveningen (8100 times per month). This is not as easy as it seems. Getting to top positions of this calibre takes years of planning. You cannot score number 1 overnight.
Result
Over the years, Barbarossa has organically become one of the strongest in the Scheveningen region. This resulted in 49 thousand website visitors in 2019. A huge number that has been worked towards for years. By responding to new trends and sticking to a solid SEO strategy, the current positions are only getting stronger. Over the years, the website has also improved considerably technically. The website has become faster, titles and descriptions have been optimised and the website converts better. In the coming period, The Fully Bookers will expand the number of keywords to reach even more visitors organically.
- 117 key keywords in the top 3!
- 179 relevant keywords with top 10 ranking!
- High domain authority
