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The ultimate collaboration: build a bridge between marketing and sales

In this blog, we explain how to easily bridge the gap between your marketing efforts and closing the deal.

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Guest blog: saving money and time with automation

MICE Operations explains how you can spend your time efficiently by automating (and thus increasing your turnover).

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Moving to Google Analytics 4 in the hospitality industry: the current state of play

Learn from our research how many hospitality businesses have already switched to Google Analytics 4.

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Good photography is important: these 9 tips will help you take better photos

About 78% of hospitality guests first look up an establishment through social media before making a reservation. So good photography is very important.

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Google Hotel Ads: get more direct hotel bookings

Find out what Google Hotel Ads is, what the difference is with Google Ads and how to get more bookings with it.

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The benefits of WhatsApp Business for restaurants

Many people use WhatsApp for private purposes. But did you know that WhatsApp business also exists? We explain what is special about WhatsApp Business in this article.

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How can you create a persona and reach your target audience?

Knowing who your ideal guest is makes it much easier to understand your target audience. And if you can better empathise with your customer, you can advertise better.

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What does a day look like as a social media specialist?

Do you also enjoy looking around on Instagram, Facebook and TikTok? And do you find it even more fascinating how to get more likes and create fun reels? Then read on!

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