Blog

The latest (online) hospitality trends, tips & developments!

Moving to Google Analytics 4 in the hospitality industry: the current state of play

Learn from our research how many hospitality businesses have already switched to Google Analytics 4.

Good photography is important: these 9 tips will help you take better photos

About 78% of hospitality guests first look up an establishment through social media before making a reservation. So good photography is very important.

Google Hotel Ads: get more direct hotel bookings

Find out what Google Hotel Ads is, what the difference is with Google Ads and how to get more bookings with it.

The benefits of WhatsApp Business for restaurants

Many people use WhatsApp for private purposes. But did you know that WhatsApp business also exists? We explain what is special about WhatsApp Business in this article.

How can you create a persona and reach your target audience?

Knowing who your ideal guest is makes it much easier to understand your target audience. And if you can better empathise with your customer, you can advertise better.

What does a day look like as a social media specialist?

Do you also enjoy looking around on Instagram, Facebook and TikTok? And do you find it even more fascinating how to get more likes and create fun reels? Then read on!

Instagram reels

If you've been on Instagram for a while, you may have noticed the social media platform's focus on Instagram reels. Have you started using reels yet?

Horecava 2023

If you work in the hospitality industry, you are probably familiar with the Horecava. It has become a household name for people working in the hospitality industry and the fair is a great place for inspiration every year.

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